Add Decorative Privacy to Windows and Sidelights

EtchArt has introduced a new line of decorative window films that transform ordinary glass sidelights into decorative panels that add privacy and a custom look to the front entrance.

Sharon Mosher owns D&S Unique Creations, a home decor store in Arizona. Before she found Wallpaper for Windows™, she had trouble offering help to customers who wanted more privacy or visual interest at their front door. She had carried adhesive-backed privacy film, but stopped because it was too hard to use. "Anything I would have trouble applying, I would have trouble selling," she said.

When she started carrying Wallpaper for Windows™ last fall, the problem was solved. "We have had so much positive feedback on this product in the short time we've carried it, it's amazing," she said.

Mosher's store is nestled in an upscale area in the middle of a building frenzy. Many of the homebuyers have opted for clear glass sidelights to flank their door, rather than upgrading to the more-expensive decorative glass.

They're discovering after they move in, however, that the clear sidelights leave them too exposed to whoever comes to the front door. Or they just find the look too plain.

Mosher points them toward Wallpaper for Windows™. The adhesive-free vinyl film easily gives the look of decorative glass to the plain glass sidelight, increasing privacy and letting in sunlight. Wallpaper for Windows™ comes in a variety of designs and sizes to decorate sidelights, windows, and glass doors.

Buyers just spritz the window with water from a spray bottle, apply the film, and smooth out air bubbles with the plastic tool included with the product. "The ease of the product is the No. 1 seller," Mosher said. For those who are leery of the "easy to install" description, Mosher has a demonstration area in the store where they can see it applied and try it themselves.