Dream Up a Personalized Valentine's Day Gift for Your Sweetheart
This year, couples are breaking away from the standard red rose bouquet and looking at Valentine's Day as an opportunity to treat one another to memorable experiences or non-traditional gifts that offer lasting enjoyment throughout the year.
With Valentine's Day spending topping $13 billion annually, according to the National Retail Federation, consumers are willing to prove their love with their pocketbooks. And they want to "say it" with gifts that last longer than cut flowers and are more meaningful too. One example of this trend is a gift that comes with a charitable donation built in.
"We're encountering customers who see a gift as an opportunity to make a home improvement or donate to a worthy cause," says Elizabeth Souders, spokesperson for JELD-WEN, a leading manufacturer of reliable windows and doors. "This year, there are more creative gift choices than ever before."
Many companies, including JELD-WEN, are catering to today's expanded concept of gift giving for Valentine's Day. So before rushing out to buy an off-the-shelf bouquet or heart-shaped balloons this year, consider this advice:
* Make a memory.
Some of the best, non-traditional gifts are experiences. The average amount that men spend on Valentines Day -- $135 -- can finance a spa treatment or childcare services that give mom a treasured day off.
* Involve friends and family.
Along the lines of an experiential gift, a special Valentine's Day treat could be an unexpected trip to visit family, a surprise weekend getaway for a spouse and his or her friends. Think girls' night out, or guys' game day.
* Make an improvement.
"Some of the things people want most are improvements to their living spaces," Souders says. Companies like JELD-WEN are packaging home improvements to make them attractive as gifts. The limited-edition JELD-WEN Custom Carved door for Valentine's Day costs $249 for the door only or $299 prehung, not including installation.
* Support a worthy cause.
With the increasing emphasis on heart health, especially for women, many national nonprofit organizations are offering gift items that give back. For example, JELD-WEN is donating $100 to the American Heart Association for every heart door sold this year.
* Personalize it.
Whether the gift is a diamond or a door, add an element to the gift itself that symbolizes the recipient as a person or relates to his or her life experience. Maybe it's as simple as selecting the recipient's favorite color or alluding to an inside joke or a treasured memory only shared by the couple.
With Valentine's Day spending topping $13 billion annually, according to the National Retail Federation, consumers are willing to prove their love with their pocketbooks. And they want to "say it" with gifts that last longer than cut flowers and are more meaningful too. One example of this trend is a gift that comes with a charitable donation built in.
"We're encountering customers who see a gift as an opportunity to make a home improvement or donate to a worthy cause," says Elizabeth Souders, spokesperson for JELD-WEN, a leading manufacturer of reliable windows and doors. "This year, there are more creative gift choices than ever before."
Many companies, including JELD-WEN, are catering to today's expanded concept of gift giving for Valentine's Day. So before rushing out to buy an off-the-shelf bouquet or heart-shaped balloons this year, consider this advice:
* Make a memory.
Some of the best, non-traditional gifts are experiences. The average amount that men spend on Valentines Day -- $135 -- can finance a spa treatment or childcare services that give mom a treasured day off.
* Involve friends and family.
Along the lines of an experiential gift, a special Valentine's Day treat could be an unexpected trip to visit family, a surprise weekend getaway for a spouse and his or her friends. Think girls' night out, or guys' game day.
* Make an improvement.
"Some of the things people want most are improvements to their living spaces," Souders says. Companies like JELD-WEN are packaging home improvements to make them attractive as gifts. The limited-edition JELD-WEN Custom Carved door for Valentine's Day costs $249 for the door only or $299 prehung, not including installation.
* Support a worthy cause.
With the increasing emphasis on heart health, especially for women, many national nonprofit organizations are offering gift items that give back. For example, JELD-WEN is donating $100 to the American Heart Association for every heart door sold this year.
* Personalize it.
Whether the gift is a diamond or a door, add an element to the gift itself that symbolizes the recipient as a person or relates to his or her life experience. Maybe it's as simple as selecting the recipient's favorite color or alluding to an inside joke or a treasured memory only shared by the couple.
装饰新闻
建材新闻